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Director, Brand Partnerships & Marketing

Company: goop.com
Location: Walton
Posted on: February 23, 2021

Job Description:

General OverviewGoop's Brand Partnerships department is looking to add an experienced Director to the team, who will support in the strategic direction and operational execution of partnership opportunities. The successful candidate will be eager to hit the ground running in a fast-paced, high-volume environment, and is comfortable working within tight deadlines, shifting priorities, and lean teams.Role & Responsibilities* Oversee and manage day-day-day operation of bi-coastal Brand Partnership Marketing team with two direct reports* Support VP, Brand Partnerships & Marketing with development of departmental process, cross-functional team communication, product roadmap strategy and creation * Direct strategy, marketing material development, sell-thru and serve as execution lead for major goop tentpole(s) * Lead RFP ideation and deck creation for major accounts within the goop Brand Partnerships division * Manage the execution of sold programs and partnerships; serve as POC for all communications as it relates to post-sale execution across internal and external departments and vendors including editorial, digital, retail, video, and events * Participate in brainstorms with marketing, sales, and editorial teams to develop initiatives that drive sales and meet objectives for clients across all touchpoints * Participate in meetings with senior level executives* Conduct market research to support sales team for client meetings* Compile campaign wrap reports and case-studiesDesired Skills and Experience* 10-12 years of experience in marketing, brand partnerships* Experience leading a high-functioning team with direct reports* Ability to multi-task and handle multiple projects at one time with tight deadlines * Strong written and verbal communication skills; ability to present in group settings* Proficient in Microsoft Office and Excel, with expertise in PowerPoint, Keynote* Deep knowledge of digital media and experiential* Ideal candidate is hardworking, flexible, creative and collaborative

Keywords: goop.com, Scranton , Director, Brand Partnerships & Marketing, Advertising , Walton, Pennsylvania

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