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Jr. Internet Marketing Specialist

Location: Susquehanna
Posted on: August 6, 2022

Job Description:

Hi there! We're WebFX, a full-service digital marketing agency based in the US (but with a global presence) and we'd love to meet you! We're looking for people to join our mission to provide world-class digital marketing solutions to mid-size businesses around the world. We get super excited about driving business growth for our clients and are looking for people who take pride in their marketing work and enjoy having a little fun at the same time.Why Choose WebFX?- We've been named the Best Place To Work in Pennsylvania 7 years in a row - We're expanding! New offices in Guatemala, St Petersburg FL, Lancaster PA (and York, PA and Cape Town South Africa coming in 2022) - Prior knowledge/experience is not required for any of our roles, we provide all of the training and tools necessary for you to be successful!- Flexible Schedule (start your day between 8 and 10 am - when you do your best work!)- Love animals? Cool, so do we! That's why we have a Pet Friendly Office - Profit Sharing - Need that caffeine fix? On-site cappuccino machine, Little Amps Coffee Bar (with a barista!) & Tea Bar - On-site Yoga sessions- On-site Fitness Center - 150% Company Match Of Personal Charity Donations- Supplemental Insurance- 100% Company Match 401K - Generous Paid Time Off - Employee Wellness Program- Love to learn? You sound like an FXer! FXLearns Library with hundreds of personal and professional growth books - Humanitarian Trips - Health/Vision/Dental Coverage- New Parent Support - Dressing up everyday not for you? We get it! Enjoy our Casual Dress Code- Home Buyer Program - Personal Desk Fund - Green Commute Benefits- Pawternity Leave - Merit-based promotions (we promote from within, you will move up and grow here!)What We're Looking For Desired EducationBachelor's Degree in marketing, Advertising, Business, Journalism, Communications, Information Systems, or Statistics (GPA above 3.4)General KnowledgeSolid understanding of the InternetSolid understanding of basic copywritingSolid web copywriting skillsExperienceShould have customer service experience in any industryPart-time/summer job/internship experience is a mustBasic HTML experience (a plus)Advertising agency experience (a plus)Any digital marketing experience (a plus)Leadership/management experience relating to coordinating the work-flow and deadlines of others (a plus)Experience with Google Analytics (a plus)QualitiesStays up to date on new changes to the web and actively reads several blogsProfessional, dependable, solid work ethicDetail-orientedSelf-motivatedAn eye for detailDedication to quality and high level of follow throughApproaches problem solving proactively and in a professional mannerExcellent time/project management skillsSolid analytical skills and ability to make decisions based on dataCreative problem solving abilitiesAbility to meet deadlinesOutstanding written communication skillsWhat You'll DoResponsibilities- Perform research to establish a strong understanding of client's business goals and propose solutions and strategies that meet their needs and drive their success on the web- Generate and provide resources to educate clients on the value of digital marketing strategies, and actions involved to meet their goals- Identify digital marketing opportunities for clients, and lead testing processes- Manage ideation, planning, and execution efforts of CRO special projects. I.E. Design specs, freelancer contributions, etc.- Perform A/B, website usability, and website conversion rate testing- Interpret web analytics, demographic data, market research, and buyer behaviors as they relate to CRO efforts. Generate and execute strategies as they relate to findings- Prepare monthly digital marketing campaign reports- Correct technical issues on the backend of websites- Champion CRO best practices for clientsPercentage Breakdown5% analyzing clients' competitors5% working in the backend of websites/fixing technical issues10% managing external resources for CRO projects (i.e. Freelancers)10% creating reports for client campaigns15% analyzing data, identifying deliverables25% client strategy and analytics30% performing and analyzing A/B testing and other assessmentsNote: The Jr. Internet Marketing Specialist is a client-facing positionTrainingOur "Bootcamp" web marketing training program will be provided for new WebFX "family members" to learn, grow and develop in and out of the office with the hard skills necessary to be successful in their position.On-site, state-of-the-art training amenities to facilitate departmental trainings, industry-related updates, and monthly Lunch-and-Learns.What You'll GetOpportunities for GrowthWebFX grew 250%+ over the past 3 years, and merit-based promotional opportunities are abundant for new family members who meet or exceed position performance metrics.Potential promotional path for Jr. Internet Marketing Specialist: Digital ConsultantDirector of Communications MarketingSr. Digital Marketing Research ConsultantCompensation$43,500 -$46,500 (potentially higher based on work experience)Potential additional bonus may be offered for GPA's of 3.8+ or graduating with high honorsCandidates interested in the Jr. Internet Marketing Specialist position may also have interest in: Digital marketing, online marketing, paid advertising, search marketing, inbound marketing, web marketing, content marketing, PPC, SEO, SEM, blogging, customer service, writing, editing, research, communications, entry level, etc.Check out our culture on social media:InstagramTwitterFacebookWe have a multi-step interview process, where we focus on giving both our candidates, and ourselves, opportunities to get to know each other a bit better. While our process may be more thorough and perhaps longer than other interview processes that you've been a part of, our goal is to work together with our candidates to find a mutually beneficial fit, where a candidate is a great addition to the FXFamily, and WebFX is the right fit for their career goals. Interested in joining the FXFamily? Great! Apply now!*You don't need to apply more than once even if you're interested in multiple positions - you can simply let us know! We consider all open roles when reviewing resumes and applications! WebFX is an Equal Opportunity Employer, committed to providing and fostering an inclusive environment where all people, including women, minorities, LGBTQ+ and other underrepresented groups are supported, respected, and encouraged to excel within STEM careers. Our goal as an organization is to empower our team to achieve their personal best, bring people together, and provide equal opportunity to do so regardless of race, age, gender, sexual orientation, religion, physical ability or disability, or political affiliation. You can learn more on our website here!

Keywords:, Scranton , Jr. Internet Marketing Specialist, Advertising , Susquehanna, Pennsylvania

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