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Marketing Specialist

Company: Guthrie
Location: Sayre
Posted on: September 23, 2022

Job Description:

*Position Summary: * Manages marketing and advertising processes for internal clients of the Guthrie Healthcare System and Guthrie Clinic. Develops and executes marketing plans for specified services and programs. Proactively identifies opportunities to expand and promote the services of Guthrie. Prepares creative strategy briefs, coordinates fulfillment and evaluates effectiveness of programs. Serves as an integral part of the Strategic Planning & Marketing team to coordinate activities within the department and to represent the organization at meetings and key functions. Acts as liaison with internal clients, outside vendors/agencies and the scope of media representatives. Represents the department on various organizational committees and activities. *Education, License & Certification Requirements: * Bachelor's Degree in Marketing, Communications or related field. Equivalent experience in marketing management and/or health care is highly preferred. Continual training related to health care, and growth in the field is required. *Experience Requirements: * Two to three years or more in marketing or communications field required with special emphasis on health care a plus. Project management and proficiency in print and broadcast media is necessary. Specific experience in related field preferred. Knowledge and proficiency with personal computers is required. Must possess excellent writing and presentation skills, with strong creative abilities. Job Type: Full-time Benefits:
* 401(k) matching
* Dental insurance
* Employee assistance program
* Employee discount
* Flexible schedule
* Flexible spending account
* Health insurance
* Health savings account
* Life insurance
* Paid time off
* Parental leave
* Professional development assistance
* Referral program
* Retirement plan
* Tuition reimbursement
Schedule:
* 8 hour shift
* Day shift Education:
* Bachelor's (Required) Experience:
* Marketing: 3 years (Preferred) Work Location: Hybrid remote in Sayre, PA 18840

Keywords: Guthrie, Scranton , Marketing Specialist, Advertising , Sayre, Pennsylvania

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