Regional Lead
Company: TikTok
Location: Walton
Posted on: February 24, 2021
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Job Description:
TikTok is the leading destination for short-form mobile video.
Our mission is to inspire creativity and bring joy. TikTok has
global offices including Los Angeles, New York, London, Paris,
Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul, and Tokyo.We have
an immediate opening for an Advertising Data Lead - Ad Ops who will
be responsible for supporting the goals of our advertisers,
agencies, and building a sustainable way to provide insights from
customer experiences. They will be able to combine the data on both
platforms to show the campaign specific story and how that ties
into their evergreen strategy at TikTok. Their team will clean the
data and position it in a way for their CSM's to better articulate
to their clients for upsells and renewals. At the core of their
role they will analyze and understand data from a variety of
sources, and will develop reporting summaries that provide useful,
actionable insights to their sales counterparts.This leader will be
an experienced leader who loves to coach and develop individuals,
align with their strengths, and energetic and passionate with a
strategic voice while enabling client success on the platform. They
will report into the Head of Ad Ops NA.What you'll do:- Manage and
develop a team of 20+ employees to deliver results against set
goals- Reporting will focus around impression and engagement
metrics specifically to the reservation & auction platforms. - They
will combine the data on both platforms to show the campaign
specific story and how that ties into their evergreen strategy at
TikTok. - Work with XFN teams such as sales and sales ops to
complete billing reconciliation on behalf of our clients monthly. -
Key owners for new measurement integrations on the platform and
making sure data metrics are within IAB discrepancy ranges and
tracking within client platforms such as OpenSlate.- Manage and
grow post-sale client relationships with advertisers of all sizes-
Coordinate with client solutions, sales, product and R&D teams
etc. internally to ensure a smooth and successful campaign
execution- Improve and automate current recurring and ad-hoc
reports where necessary.- Create meaningful dashboards for the
sales team and upper management.- Work cross-departmentally to
identify and improve reporting needs.- Use a variety of reporting
tools and systems to process requests, including SQL, Tableau,
SalesForce, Oracle, G-Suite and Microsoft Office.- Monitor and
analyze ad campaigns, and proactively take initiative to improve
results- Investigate and work directly with product & engineering
teams to help them troubleshoot client issues during a campaign-
Analyze campaign performance data to offer clients data-driven
business insights and at the same time, use those insights to
improve our advertising offerings- Share marketplace feedback and
guide our advertising strategy- Work and collaborate with a diverse
group of internal cross-functional teams- Provide world-class
support experience to all customers of varying sizes, across a wide
range of customer needs.What You Need to Succeed:- At least 7-10
years of management experience of a team of 5 or more- At least 10+
years of leading and growing a revenue-supporting globally matrixed
and customer service-focused organization. - 10+ years of ad ops
experience on a programmatic or auction platform- 10+ years of
experience in data, reporting, and analytical problem solving- 5+
years of hands on experience using programming languages such as
SQL, Python, or R- Experience helping clients execute custom
campaigns centered around performance KPI's- Excellent
collaboration skills- Ability to analyze data and identify insights
to assess campaign performance - Proactive attitude with excellent
project management, organizational, and analytical skills -
Experience diagnosing and solving technical problems with product
and engineering teams is a big plus- Strong verbal and written
communication skills, ability to effectively translate technical
language to non-technical stakeholders - Working knowledge of
Microsoft Office: PowerPoint, Excel, and Word. Keynote knowledge a
plus.- Experience with ad verification partners (IAS, DV, MOAT)-
High attention to detail and very organized - Self-starter, a fast
learner who has critical thinking - Have a passion for TikTokTikTok
is committed to creating an inclusive space where employees are
valued for their skills, experiences, and unique perspectives. Our
platform connects people from across the globe and so does our
workplace. At TikTok, our mission is to inspire creativity and
bring joy. To achieve that goal, we are committed to celebrating
our diverse voices and to creating an environment that reflects the
many communities we reach. We believe individuals shouldn't be
disadvantaged because of their background or identity, but instead
should be considered based on their strengths and experience.TikTok
is committed to providing reasonable accommodations during our
recruitment process. If you need assistance or an accommodation,
please reach out to us at accommodations@tiktok.com.
Keywords: TikTok, Scranton , Regional Lead, Other , Walton, Pennsylvania
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