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Regional Lead

Company: TikTok
Location: Walton
Posted on: February 24, 2021

Job Description:

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul, and Tokyo.We have an immediate opening for an Advertising Data Lead - Ad Ops who will be responsible for supporting the goals of our advertisers, agencies, and building a sustainable way to provide insights from customer experiences. They will be able to combine the data on both platforms to show the campaign specific story and how that ties into their evergreen strategy at TikTok. Their team will clean the data and position it in a way for their CSM's to better articulate to their clients for upsells and renewals. At the core of their role they will analyze and understand data from a variety of sources, and will develop reporting summaries that provide useful, actionable insights to their sales counterparts.This leader will be an experienced leader who loves to coach and develop individuals, align with their strengths, and energetic and passionate with a strategic voice while enabling client success on the platform. They will report into the Head of Ad Ops NA.What you'll do:- Manage and develop a team of 20+ employees to deliver results against set goals- Reporting will focus around impression and engagement metrics specifically to the reservation & auction platforms. - They will combine the data on both platforms to show the campaign specific story and how that ties into their evergreen strategy at TikTok. - Work with XFN teams such as sales and sales ops to complete billing reconciliation on behalf of our clients monthly. - Key owners for new measurement integrations on the platform and making sure data metrics are within IAB discrepancy ranges and tracking within client platforms such as OpenSlate.- Manage and grow post-sale client relationships with advertisers of all sizes- Coordinate with client solutions, sales, product and R&D teams etc. internally to ensure a smooth and successful campaign execution- Improve and automate current recurring and ad-hoc reports where necessary.- Create meaningful dashboards for the sales team and upper management.- Work cross-departmentally to identify and improve reporting needs.- Use a variety of reporting tools and systems to process requests, including SQL, Tableau, SalesForce, Oracle, G-Suite and Microsoft Office.- Monitor and analyze ad campaigns, and proactively take initiative to improve results- Investigate and work directly with product & engineering teams to help them troubleshoot client issues during a campaign- Analyze campaign performance data to offer clients data-driven business insights and at the same time, use those insights to improve our advertising offerings- Share marketplace feedback and guide our advertising strategy- Work and collaborate with a diverse group of internal cross-functional teams- Provide world-class support experience to all customers of varying sizes, across a wide range of customer needs.What You Need to Succeed:- At least 7-10 years of management experience of a team of 5 or more- At least 10+ years of leading and growing a revenue-supporting globally matrixed and customer service-focused organization. - 10+ years of ad ops experience on a programmatic or auction platform- 10+ years of experience in data, reporting, and analytical problem solving- 5+ years of hands on experience using programming languages such as SQL, Python, or R- Experience helping clients execute custom campaigns centered around performance KPI's- Excellent collaboration skills- Ability to analyze data and identify insights to assess campaign performance - Proactive attitude with excellent project management, organizational, and analytical skills - Experience diagnosing and solving technical problems with product and engineering teams is a big plus- Strong verbal and written communication skills, ability to effectively translate technical language to non-technical stakeholders - Working knowledge of Microsoft Office: PowerPoint, Excel, and Word. Keynote knowledge a plus.- Experience with ad verification partners (IAS, DV, MOAT)- High attention to detail and very organized - Self-starter, a fast learner who has critical thinking - Have a passion for TikTokTikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We believe individuals shouldn't be disadvantaged because of their background or identity, but instead should be considered based on their strengths and experience.TikTok is committed to providing reasonable accommodations during our recruitment process. If you need assistance or an accommodation, please reach out to us at accommodations@tiktok.com.

Keywords: TikTok, Scranton , Regional Lead, Other , Walton, Pennsylvania

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