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Media Supervisor (Asian Bilingual Preferred)

Location: Walton
Posted on: January 16, 2022

Job Description:

Admerasia, Inc. is an award-winning advertising agency that provides integrated marketing solutions to Fortune 500 companies looking to target the ethnic market. Services include advertising, 360-degree media communication planning, public relations, event management, interactive online, proprietary database, media buying, promotions, research management. -Establish in 1993 NY.

At least 3-5 years of media planning/buying experience in the Asian American market in both digital and traditional media
Must speak fluent English and one or more Asian languages (Mandarin, Vietnamese, Hindi, Tagalog, etc)
Bachelor's Degree required (a Master's Degree is a plus)
Strong written and verbal communication skills
Proficiency in MS Office - especially Excel and PowerPoint
Must be detail-oriented, multi-tasking, and a team player
Key responsibilities
Develop media objectives and strategies that coincide with the client's marketing direction
Presents media plans and provides plan maintenance
Operate as senior client contact, leading strategic and tactical media planning activities
Handles any client requests - i.e. plan changes, budget changes, provide media information
Coordinates and communicates between departments on project status
Present media big ideas and new ideas
Manage the flow of client media-related issues. Create solutions and resolve problems
Stay current on media trends (including social media, digital technologies, mobile, etc) and audience profiles and update the clients
Supervise media planners/buyers on day-to-day activities
Mentor and train media planners/buyers on all aspects of media planning/buying, client communication, and account management
Identify opportunities for cross-platform deals, when appropriate

Keywords: ADMERASIA, Scranton , Media Supervisor (Asian Bilingual Preferred), Other , Walton, Pennsylvania

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