Digital Marketing Coordinator (Law Firm Experience)
Company: SourcePro Search
Location: New York City
Posted on: April 1, 2026
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Job Description:
SourcePro Search is conducting a search for a Digital Marketing
Coordinator with a bachelor’s degree and 1–3 years of experience in
a law firm or similarly fast-paced setting. Ideal candidates are
familiar with email marketing tools like Vuture, HubSpot, or
Mailchimp, web CMS platforms (Crownpeak), and CRM systems such as
DealCloud. Experience or interest in Google Analytics is a plus.
The scheduled hours for this position are 1:00 p.m. to 9:00 p.m.
E.T. , and overtime is required. The Digital Marketing Coordinator
is a key contributor to the Communications team, ensuring accurate,
timely distribution of thought leadership and external
communications. The right candidate will have an unwavering
commitment to detail and accuracy, strong writing skills and an
interest in marketing analytics. This role will blend team
collaboration and individual contribution to help ensure seamless
cross-office coverage of the firm's email marketing, website,
social media and other channels. What You'll Do: Essential duties
and responsibilities include the following. Other duties may be
assigned. Distribute thought leadership, primarily client memos,
and email marketing campaigns using tools such as Vuture and
Dispatch. Own content preparation, list generation and performance
tracking. Contribute to SEO efforts by reviewing site performance,
optimizing content and implementing best practices, utilizing tools
such as Conductor. Leverage tools such as Google Analytics to
measure, analyze, and report on digital performance and enable
data-driven decision-making. Identify critical gaps in current
marketing efforts, conduct regular benchmarking analysis, develop
and/or improve comprehensive strategies that align with
organizational objectives. Collaborate with Communications staff to
amplify firm news, thought leadership, and media coverage via
digital channels including e-mail marketing, website and social
media. Coordinate with Business Development staff on targeted
campaigns and client-focused digital strategies, especially for
California and Asia-Pacific offices. Support updates and content
optimization for the firm's website and attorney bios using CMS
tools. Monitor and troubleshoot digital platforms outside of
traditional business hours to ensure smooth performance and
delivery. Review and edit communications to ensure consistency,
accuracy, and alignment with the firm's tone and messaging. Ensure
that materials are delivered correctly and on time (related tasks
include gathering precedents, editing, fact checking, proofreading,
compiling, collaborating with lawyers and staff of varying
seniority levels, archiving). What You'll Bring: B.A. or equivalent
required. One to three years of experience working for a law firm,
financial institution or other similarly demanding environment.
Familiarity with email marketing platforms (e.g., Vuture, HubSpot,
Mailchimp), web content management systems (Crownpeak) and CRM
(DealCloud) tools. The firm provides additional training in core
software programs, as needed, to enhance skills and speed of work.
Familiarity with and interest in web analytics software such as
Google Analytics. Proficiency in standard spreadsheet, database,
word processing and presentation applications (e.g., Excel, Word,
PowerPoint, Adobe, Zoom). Excellent writing/editing, proofreading,
grammar and research skills (a writing and proofreading test is
required). Excellent analytical and organizational skills, with a
very high level of attention to detail. Ability to problem-solve,
handle multiple priorities simultaneously, communicate matters of
concern effectively and meet deadlines consistently. Proactive;
takes ownerships and shows initiative. Remains committed to high
work product standards without direct supervision. Comfortable
executing high-visibility and time-sensitive matters while
maintaining a composed and professional demeanor. The ability to
work and collaborate as a part of a global team is essential.
Ability to work in a demanding professional environment to
demonstrate good judgment, handle time-sensitive requests from
multiple lawyers, across time zones, and to generate quality work
product in a fast-paced environment.
https://sourceprosearch.com/
Keywords: SourcePro Search, Scranton , Digital Marketing Coordinator (Law Firm Experience), PR / Public Relations , New York City, Pennsylvania
